Complex Systems Concurrent Engineering pp Cite as. Enterprises need continuous product development activities to remain competitive in the marketplace. An approach to use real option to support the decision-making process at PDP phases in taken. The real option valuation method is often presented as an alternative to the conventional net present value NPV approach.

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Article Tools Print this article. Indexing metadata. How to cite item. Finding References. Email this article Login required. Email the author Login required. Post a Comment Login required. Hide Show all. The research was conducted with a sample of 26 companies.

To evaluate the economic performance it was used the profitability and market indicators; for evaluating the social performance, it was used the indicators derived from the VAD Value Added Statement.








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